Generative AI & Cultural Production

Global Perspectives on AI and Cultural Production.

An international research network studying the integration of generative AI in the cultural industries.

Explore the research Meet the team
What we do

We investigate how generative artificial intelligence (GenAI) technologies are integrated in the cultural industries around the globe. We develop cultural industries in Brazil, Chile, India, Japan, and Nigeria as reference points through which we examine and conceptualize how GenAI is adopted, negotiated, and governed by cultural producers and other cultural industry stakeholders.

Projects

Five field sites

Fieldwork spanning Asia, Africa, and Latin America.

01
Japan
Tokyo · animation & publishing
02
India
Mumbai · film, music & design
03
Nigeria
Lagos · film & music
04
Brazil
São Paulo · advertising & AV
05
Chile
Santiago · creators & policy
News spotlight
Project launch in Amsterdam
Announcement · Research funding

Our project is supported by a 2-year SSHRC Partnership Development grant

Because of the generous support of the Social Sciences and Humanities Research Council of Canada (SSHRC), our project will start a new phase. Over the next years, we will be holding local research workshops with academic and industry partners located across Canada, Brazil, the Netherlands, Japan, and India.

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Featured publication

A perspective from Nollywood: examining how GenAI is integrated in the Nigerian film industry

Simon, G., Poell, T., Nieborg, D., Mehta, S., & Caminhas, L. · AI & Society, 2026.

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Upcoming event
Conference
AoIR 2026
Association of Internet Researchers
Mexico City · 14–17 October
October 14–17, 2026 · Mexico City

AoIR 2026 Conference

To share our work-in-progress in Mexico — stay tuned for more.

Event details →
Global Perspectives on AI & Cultural Production
An international research network studying the integration of generative AI in the cultural industries.
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